Pink Oreck® Vacuum Cleaner Helps Clean for the Cure®
October is Breast Cancer Awarness Month

NEW ORLEANS, Sept. 19, 2007

What's your mood when you vacuum? Now thanks to concerned and caring companies like family-run Oreck Corporation, you can be in the pink!

"The Oreck vacuum was invented with women in mind," said founder David Oreck. "That's why I engineered it to be lightweight and powerful for effective cleaning and allergen control."

"Now to show our support for Susan G. Komen for the Cure in the fight against breast cancer, we're making a special model in pink," Oreck said.

October is national Breast Cancer Awareness Month. The pink Oreck XL® Ultra Hypo-Allergenic Plus Bagged Vacuum Cleaner helps Clean for the Cure®. For every pink Oreck XL vacuum cleaner purchased, Oreck will donate $50 to Susan G. Komen for the Cure with a minimum donation of $500,000 and no maximum limit.

"It is our hope that anyone needing a new or additional vacuum will realize the importance of funding breast cancer research and think pink," Oreck said. "Susan G. Komen for the Cure is clearly a cause that touches our consumers and we want to give back to the people who buy our products."

The promise of Susan G. Komen for the Cure is to save lives and end breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures.

"The Clean for Cure program gives consumers a way to make a valuable contribution to breast cancer research and community outreach programs," said Cindy Schneible, vice president of resource development at Susan G. Komen for the Cure.

The Oreck XL Ultra Vacuum Cleaner that helps Clean for the Cure is pretty and powerful in pink. The Pink Oreck XL Ultra Vacuum Cleaner makes home cleaning more effective and easier, especially for allergen control.

To help create a cleaner, healthier home, the Oreck XL Vacuum Cleaner is engineered for allergen control with a seven-layer hypo-allergenic filtration system and an advanced self-sealing disposable vacuum bag. The filtration system eliminates 99.99 percent of allergens down to .3 microns (bacteria measures .4 to 10 microns), including bacteria, mold spores, dust mites, pet hair, house dust and pollen.

The self-sealing vacuum bag locks in fine particles, dirt and dust. In contrast, when bagless vacuum dirt containers are emptied, dirt, dust and allergens can spew back into the home and onto hands and face and into eyes and contact lenses, according to tests by Oreck Corporation Research Laboratories.

According to David Oreck, he originally developed the Oreck Vacuum to be effective, lightweight and easy to use, especially with women in mind.

"Most women can push the Oreck Upright Vacuum with one finger," he said. "I wanted to make it as user friendly as possible without sacrificing efficient and effective cleaning power," Oreck said.

"The Pink Oreck XL Vacuum reduces user stress with an ergonomically-designed handle," Oreck said. "It helps eliminate stress and strain on hands, wrists and elbows," he said. The Oreck handle received the Arthritis Foundation® Ease-Of-Use Commendation.

For cleaning all over the house, high and low, the upright Oreck XL Ultra Vacuum Cleaner comes with the Oreck Clean for The Cure® canister vacuum, complete with attachments. Lightweight with a shoulder strap to take around the house, the canister is black with the pink ribbon symbol.

Available throughout 2007, with October, national Breast Cancer Awareness Month as a special focus, the Clean for The Cure® Pink Oreck Vacuum Cleaner features a 10-year warranty and 10 annual, free tune-ups as an extra measure of assurance for high performance. It can be purchased at $549 at any of 475 Oreck Clean Home(TM) Centers across the country, at http://www.cleanforthecure.com or by calling 1-800-237-4181.

Oreck Clean Home Centers are staffed by trained cleaner, healthier home professionals who offer expert advice as well as the latest technologies. Oreck Corporation offers a Total Cleaning System(TM), including advanced upright vacuums with hypo-allergenic disposable inner bags, compact canister vacuums with tools, multi-floor cleaners, advanced air purifiers and Oreck cleaning products. For more information, visit http://www.oreck.com or to find an Oreck Clean Home Center near you, visit http://www.oreckstore.com